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Everything you need to know about Cue Campaigns on one page before the full agreement.
6-stage pipeline, RBAC, SLA engine, design library, audit log — Cebu pilot (~300 users)
Parallel procurement, accredited supplier directory, proactive quoting, bid comparison
Auto-generated monthly report, spend analytics, campaign calendar, nationwide rollout
Sign the agreement + release ₱60,000 kickoff payment to kick off the 10-week Cebu pilot build.
This agreement sets out the terms under which Symph Agency ("Service Provider") will design, develop, deploy, and support Cue Campaigns — a purpose-built marketing operations platform for Virginia Food Corp's ("Client") Marketing Department.
Symph has already built a fully functional working prototype of Cue Campaigns at no cost to demonstrate fit before any commercial commitment. This agreement governs the transition from prototype to a production-grade system under a subscription model: the monthly fee covers the build, cloud hosting, ongoing support, and maintenance. VFC receives a full license to use Cue Campaigns while the subscription is active. Intellectual property in the platform remains with Symph; an optional System Ownership Transfer is available after Year 1. Additional modules (supplier portal, reporting automation) are available as add-ons at the Client's election.
Key terms: One-time implementation ₱120,000 · Monthly subscription ₱70,000/month (includes hosting, storage, support & maintenance, up to 50 users) · Year 1 total ₱960,000 (excl. VAT). Figures are estimates; a final binding proposal will be issued separately upon request.
Virginia Food Corp's Marketing Department processes between 50–100 national campaign requests per day and ~30 customized requests per month — entirely through physical signatures, Viber groups, email chains, and Excel spreadsheets.
Every request requires 3 physical signatures. Any rejection restarts the entire chain — the team's primary source of delay.
Physical documents are photocopied at every handoff, shipped by parcel, and routinely lost — causing payment delays and audit failures.
Accounting holds payment until document sets are complete. Suppliers with outstanding balances decline future quotes.
The 350-slide report is compiled manually from nationwide area reports by one person, every month.
Spend by campaign and cycle time cannot be queried — they must be reconstructed manually from scattered records.
Approved designs are not searchable. Every similar request starts from scratch, creating unnecessary design cycles at volume.
Cue Campaigns is a mobile-first web application built specifically for Virginia Food Corp's marketing operations workflow. It encodes the Client's actual process — stages, roles, SLA timers, approval gates — into a single platform, replacing every Viber group, email chain, and spreadsheet in the pipeline.
Core design principle: each role sees only what they need to act on. The Marketing Head sees a traffic-light dashboard of requests at risk. Everyone else sees their queue, sorted by urgency. Nothing more.
Cue Campaigns is built on a module-first architecture. Module 1 is the core subscription. Modules 2 and 3 are optional add-ons unlockable at any time — no forced commitment, no big-bang rollout.
Base subscription. Includes all features for the full 6-stage pipeline.
Parallel procurement. Suppliers quote while creative approval runs concurrently.
Auto-generated monthly reports. Nationwide expansion beyond Cebu.
The following timeline applies to Module 1. Modules 2 and 3 are scheduled upon written confirmation from the Client following Module 1 go-live.
Agreement signed. 50% implementation fee received. Firebase project provisioned. Final scope validation. UAT plan agreed.
Full 6-stage pipeline, SLA engine, design library, workload view, audit log, request duplication, admin panel, mobile-first UI. Weekly progress updates to Client.
Client testing team runs all user flows. Feedback consolidated and resolved within the sprint window. Daily bug report log shared with Client.
Final fixes applied. Smoke testing and performance verification complete. Formal UAT sign-off. Delivery invoice for 50% balance issued.
~300 user accounts provisioned. Admin training conducted. System goes live. Symph on hypercare standby for 2 weeks post-launch.
Platform subscription activates (₱70,000/month). Module 2 kickoff discussion at Client's discretion based on pilot performance.
Cue Campaigns is priced as a SaaS subscription: a Build Activation Fee to kick off the production build, followed by a recurring monthly subscription that covers hosting, storage, support, and maintenance. IP remains with Symph throughout the subscription period — VFC holds a use license. An optional System Ownership Transfer is available after 12 months (see § 10.4). Figures are estimates; a final binding proposal will be issued separately upon request.
Production build, UAT (2 rounds), Cebu pilot deployment, admin training, user guide, 2-week hypercare
Cloud hosting, file storage, uptime monitoring, security patches, SSL, feature updates, email support — up to 50 users
Implementation + 12 months subscription
Supplier portal development, directory, proactive quoting, parallel procurement tracks, bid comparison
Added to base subscription upon Module 2 activation
Auto-generated monthly reports, spend analytics, cycle time dashboard, campaign calendar, nationwide rollout
Added to base subscription upon Module 3 activation
Combined setup fees (₱360K) + 12 months full subscription (₱90K/mo × 12 = ₱1.08M)
* All fees are exclusive of 12% VAT. Module 1 may be contracted independently. Modules 2 and 3 require separate written authorization. Subscription is billed monthly and cancellable with 30 days written notice.
The implementation fee is billed in two installments. No work begins until the kickoff payment is received in cleared funds. Monthly subscription billing commences upon go-live.
Due upon signing. Triggers project kickoff and resource allocation. This fee activates the build sprint; it does not transfer IP.
Due upon written UAT sign-off (Week 8). Triggers final deployment, go-live, and subscription start.
Billed on the 1st of each month, commencing month of go-live. Pro-rated for partial months.
All payments in Philippine Pesos (PHP) via bank transfer. Invoices payable within 7 calendar days. Delays beyond 14 days may result in work suspension, without penalty to Symph. Post-development support is not included in this engagement and will be discussed separately.
The Build Activation Fee covers the full production build through UAT sign-off, go-live, and a 2-week hypercare period. The ongoing monthly subscription includes cloud hosting, file storage, support, and maintenance. IP in the platform remains with Symph for the duration of the subscription. VFC may exercise the System Ownership Transfer option after 12 months (see § 10.4). Additional users beyond 50 may be added at a per-user rate to be agreed.
Need dedicated development hours or faster SLA? Symph offers optional retainer packages on request — covering sprint work, priority queues, and dedicated PM support. Ask us separately.
The deliverables listed in § 04 for each module constitute the complete scope covered by the corresponding implementation fee. Any work not expressly listed is out of scope.
Either party may submit a written Change Request (CR). Symph will assess and provide a cost and timeline impact estimate within 5 business days. No change work begins until the Client provides written approval and any additional fee.
UAT covers in-scope features per § 04. Bugs attributable to Symph's workmanship within UAT scope are resolved at no additional cost. New requirements or Client-side issues are treated as CRs.
Integration with any third-party system (WMS, ERP, TMS, or otherwise) is not included in any module defined herein and requires separate scoping and quotation.
This Agreement has a 12-month initial term beginning on the go-live date, which is non-cancellable except in cases of material breach. After the 12-month initial term, the Agreement auto-renews on a month-to-month basis. Either party may terminate after the initial term with 60 days' written notice. No penalty fees apply on termination after the initial term.
Symph retains full ownership of the underlying platform architecture, codebase, components, libraries, and proprietary methodologies used to build and operate Cue Campaigns. Payment of the Build Activation Fee and monthly subscription does not transfer IP rights. VFC is granted a perpetual, non-exclusive license to use Cue Campaigns for its internal business operations for as long as the subscription remains active.
Virginia Food Corp owns all data, content, reports, and materials generated through the system at all times, absolutely. Symph acts solely as a data processor. On termination, VFC receives a full data export (CSV, JSON, or other agreed format) within 30 days. Symph will permanently delete all VFC data from its systems within 90 days of termination and provide written confirmation.
Custom configurations, workflows, and system logic built specifically for Virginia Food Corp will not be resold, repurposed, or disclosed to any third party without VFC's prior written consent.
After completing a minimum of 12 consecutive months of active, paid subscription, VFC may elect to exercise a System Ownership Transfer — purchasing full ownership of the Cue Campaigns system and transitioning to self-managed operations. Upon transfer, VFC receives: full source code of all modules, complete system documentation, cloud infrastructure credentials and handoff, and a 30-day guided transition period. The one-time transfer fee will be quoted by Symph in writing within 14 days of a formal written request; both parties negotiate in good faith. The transfer does not include Symph's underlying shared platform IP or proprietary tooling not specific to VFC.
Symph reserves the right to reference Virginia Food Corp by name and describe the nature of the engagement in its portfolio, unless the Client requests otherwise in writing.
Both parties agree to keep confidential all non-public information exchanged in connection with this agreement, including business processes, pricing, personnel, and technical architecture.
Confidentiality obligations survive termination of this agreement for three (3) years.
Obligations do not apply to information that: (a) is publicly available through no breach of this agreement; (b) was already known to the receiving party; or (c) is required to be disclosed by law.
Symph warrants that the delivered software will materially conform to § 04 scope for 60 days following UAT sign-off. Defects attributable to Symph's workmanship within this period are remediated at no charge.
The warranty does not cover defects from: Client modifications to the codebase; third-party infrastructure failures; Client misuse; or issues introduced after the Warranty Period.
Symph's total liability shall not exceed the total fees paid by the Client for the affected module. Neither party shall be liable for indirect, incidental, or consequential damages, including loss of revenue or data.
Symph targets 99.9% monthly uptime. This target excludes scheduled maintenance windows (communicated 48 hours in advance) and force majeure events beyond Symph's control.
The 12-month initial term (beginning go-live) is non-cancellable except in cases of material breach per § 13.2. Cancellation during the initial term does not release VFC from the remaining monthly subscription obligations for that term. After the initial term, either party may terminate with 60 days' written notice. No penalty fees apply on termination after the initial term.
Either party may terminate immediately upon written notice if the other party materially breaches this agreement and fails to remedy within 14 calendar days of written notice.
Both parties cease using the other's confidential information. Symph delivers a full data export to VFC within 30 days. Subscription is prorated to the termination date. If the System Ownership Transfer option (§ 10.4) has not been exercised, the platform and codebase remain Symph's property. Symph permanently deletes all VFC data within 90 days of termination and provides written confirmation.
This agreement shall be governed by the laws of the Republic of the Philippines. Disputes shall be resolved through good-faith negotiation, and if unresolved, through binding arbitration in Cebu City, Philippines.
The Client agrees to provide timely access to: designated stakeholders for requirements and UAT, test data, and any credentials needed. Delays caused by Client unavailability that extend the timeline shall not constitute a Symph breach.
This document constitutes the entire agreement between the parties and supersedes all prior negotiations, representations, or understandings, whether oral or written.
No amendment is effective unless made in writing and signed by authorized representatives of both parties. If any provision is held unenforceable, the remaining provisions continue in full force.
This proposal is valid for 30 days from the date of issue. After this period, pricing and timelines are subject to revision.
By signing below, both parties acknowledge that they have read, understood, and agree to all terms and conditions set forth in this Software Development & Services Agreement. This agreement becomes legally binding upon the date of the last signature below.
Module 1 authorized: Core Marketing Workflow — Cebu Pilot | Build Activation Fee: ₱120,000 (excl. VAT) · IP remains with Symph | Kickoff payment due: ₱60,000 upon signing | Monthly subscription: ₱70,000/month commencing go-live · 12-month initial term
Please sign two (2) copies. Retain one copy for Virginia Food Corp's records and return one copy to Symph.
Questions? info@symph.co · symph.co